The Lakes Distillery is searching for three brand ambassadors

LakesDistillery The Lakes Distillery

The Lakes Distillery is looking to fill three brand ambassador positions in Newcastle, Cumbria and UK-wide.

Successful applicants will become an integral part of the Lakes Distillery high-performing team. You will be primarily accountable for developing new accounts and growing existing accounts. There will be freedom and responsibility to identify new business opportunities to work closely with account managers and solely to win and support these accounts. A big part of the brand ambassador role will be to support the brand activity plans at key events.

Key responsibilities:

  • Embody and represent the brand portfolio and its ethos at key trade/consumer events and shows
  • Be an expert on the Lakes Distillery brand portfolio
  • Engage and educate its customers of brands, family of spirits, history and award-winning destination
  • Build visibility and affinity to its brands
  • Influencing relationships and develop strong links within the spirits industry
  • Develop and manage sales initiatives to drive sales as required
  • Contribute to the year-on-year growth in retail, wholesale and event revenue
  • Work with the Lakes Distillery brand and account managers to drive and develop new products
  • (Click here to see an extensive list of all responsibilities)


Skills and experience:

  • Have influence in the industry with a strong network
  • Previous experience of brand ambassador role, including consulting with brand marketing and agencies on trade activation
  • A passion for premium brands evidenced in past employment record experience of working with other parts of sales and other functions, particularly field sales and account management or distributor sales teams
  • A good level of business development and events experience
  • Strong experience of developing business through the creation of new leads
  • Ability to develop strong relationships across the team and business functions (both internally and externally)
  • Real understanding of, and passion for its brand and an innovative approach to delivering through multiple channels
  • Ability to support strategies and workflows
  • Ability to work on multiple projects simultaneously


How to apply:

Please forward your CV, stating why you should be The Lakes Distillery brand ambassador [email protected]

Interested and want to know more? Click here for an in-depth spec.

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