Samuel Adams Boston Lager is being brewed under licence by Shepherd Neame for the first time and is making its debut on draught in the UK. The Kent brewer already handles sales and marketing for the lager but brand owner Boston Beer Co has never allowed its beers to be produced outside the US before.
Draught product is available now with new-look bottles to follow in the autumn.
The UK product will use Boston’s own yeast strain, hops from the same German source as those used in the US-brewed version, and English barley malted to the same specification.
‘It’s my job to make sure the beer’s soul and authenticity is preserved when it’s brewed under licence,’ said founder Jim Koch, ‘but I know Shepherd Neame has the right blend of tradition and modern brewing science to make that happen. It should be a better tasting beer because of the extra freshness when it reaches the beer drinker.’Shepherd Neame, 01795 532206