A day in the life for Asahi

Drinks: Beers
Location: Japan

Japan’s number one beer now has its own bar in the Royal Albert Hall.

The black and silver bar features pictures of various performers that have been on the Royal Albert Hall stage, like Kasabian, The Arctic Monkeys and The Killers.

The London venue receives 1.5 million visitors every year, and this is the first time that Asahi will be available on draft from a dedicated bar in the hall.

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Since its launch in March 2007, Imbibe magazine has established itself as the UK’s leading publication for on-trade drinks professionals. Imbibe’s editorial coverage takes in all the main drinks categories, from wine to water, spirits to soft drinks.

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