This just in from Paris

Drinks: Beers
Location: England, Europe, France

Following the 2010 reboot of a brand founded in 1890, Parisian Gallia beer is being imported to the UK by Coles Trading. Coming in at 5.5% abv and packaged in attractive 330ml bottles, Gallia’s flavour is described as ‘a delicate sweet and bitter balance.’

MD, Tim Coles commented, ‘It is no secret that the Union Jack is king at the moment – brands carrying the flag are more popular than ever in our high streets. It is also known that continental premium beers are extremely popular in the UK and we see Gallia Paris having huge potential here.’

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Since its launch in March 2007, Imbibe magazine has established itself as the UK’s leading publication for on-trade drinks professionals. Imbibe’s editorial coverage takes in all the main drinks categories, from wine to water, spirits to soft drinks.

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