Added protection for Kiwi wine GIs

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Drinks: Drinks, Wines
Location: New Zealand

New Zealand has introduced a legally-binding registration system for its wine regions that will give cast-iron protection to its appellations both at home and abroad.

While the country’s Fair Trading Act has ensured that wines are not mis-labelled as coming from any Geographical Indication (GI) other than the one in which they are grown, the new legislation offers an added degree of security.

The Geographical Indications Registration Act will recognise a region’s intellectual property making it impossible for a wine to be described as, say, ‘Marlborough-like’ unless it actually comes from that GI.

‘Allowing our wine regions to have their status and boundaries formally recognised and registered by the government, gives additional legal protection and will help us ensure those GIs can be cross-registered into foreign GI registration systems also,’ said Jeffrey Clarke, acting CEO of New Zealand Wine Growers.

Eighteen GI Applications were filed just after midnight on the day the Act came into force, including the likes of Waipara Valley, Hawke’s Bay, Marlborough, Central Otago and Martinborough.

About Author

Chris Losh

After five years working on My Weekly magazine (during which time he learned how to write horoscopes and make things out of mince) in 1995 Chris Losh entered the world of drinks writing and, despite all advice from his doctor – and the wishes of most South African winemakers – has stayed there ever since. He began on Wine and Spirit International, editing it for several years before moving on to edit Wine Magazine. Both publications have since gone the way of the Dodo, but he claims to have nothing to do with their demise, and his alibi appears solid, since he was freelance writing for anyone who would pay him at the time. In 2007, he helped to set up both Imbibe magazine and the Sommelier Wine Awards, and has spent much of the last three years eating, drinking, and listening to French sommeliers talk about minerality. In 2009 he was shortlisted for the Louis Roederer Feature Writer of the Year, but didn’t win. Perhaps he should have stuck to horoscopes. And mince.

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