Wines of South Africa Sommelier World Cup

Drinks: Wines
Location: Africa, South Africa

Entry now open

It’s an exciting year for the South African wine industry, as football fever grips the host nation and the country gears up to welcome visitors from across the globe. To mark this momentous occasion Wines of South Africa is launching the inaugural Wines of South Africa Sommelier World Cup. The competition aims to seek out leading sommeliers, from around the world, and bring them together for a week-long Cape winelands extravaganza with winery visits, one-off tastings, fine dining in the country’s best restaurants and some spine-tingling adventures, all against the backdrop of the world’s most spectacular vineyards. If you haven’t tried a glass of cool Chenin Blanc while soaking up the view from the top of Table Mountain, you simply haven’t lived.

To register for the UK leg of the competition simply log on to and register your details.* The UK competition will be held on 28 June 2010, in central London, and the winner from this round will travel to South Africa, with 11 other finalists from participating countries, to decide who will take home the Wines of South Africa Sommelier World Cup. To find out who wins the UK heat see the Sept/Oct issue of Imbibe.

*All entrants must be available to travel to South Africa from 11-19 October 2010.




28 June 2010

Wine & Spirit Education Trust
International Wine & Spirit Centre
39-45 Bermondsey Street











Welcome and coffee

A 20-question written test on South African wine

Blind tasting of six South African wines

Coffee break

Sighted tasting of 20 wines to devise five food and wine matches

Lunch with World Cup nations blind tasting (just for fun!)
During lunch three finalists will be selected for the afternoon session

Practical serving role play, for the three finalists

UK winner announced

The Judges

Gearoid Devaney MS, UK Sommelier of the Year 2008 and Restaurant magazine Sommelier of the Year 2007

Julie Sheppard, associate editor, Imbibe

Lynne Sherriff MW, South African-born, Master of Wine

Jo Wehring, UK market manager, Wines of South Africa

About Author

Since its launch in March 2007, Imbibe magazine has established itself as the UK’s leading publication for on-trade drinks professionals. Imbibe’s editorial coverage takes in all the main drinks categories, from wine to water, spirits to soft drinks.

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