Bars in London have partnered with Veuve Clicquot for a new gifting app that offers customers the chance to remotely buy their friends a bottle or glass of bubbly in their venues.
Called ‘Click for Clicquot’, customers can download the app and select the business they want to buy the champagne in. The app then sends a text, email or video to the recipient of the gift to let them know what’s waiting for them.
The joints to have signed up include Bart’s, Cartizze Bar, Mr Fogg’s and Quaglino’s.
This might be the start of a wider trend, as a non-brand-specific app called ‘One From Me’ using a similar premise is also available for download on the App Store.Moët Hennessy, 020 7808 4400