Moët & Chandon have unveiled their new-look Grand Vintage range. The striking black and white labels have been inspired by the traditional chalk plates used to identify vintages in their Epernay cellars, an aesthetic theme which is continued with the accompanying coffret and leaflet, listing the dates of the vintage.

Elsa Corbineau, the firm's Champagne director explained 'We wanted to convey the heritage and ethos of the house. The hand-written element is simplistic, but exudes class. The collection dates listed on the coffret enable us to invite the consumer to feel part of and celebrate the house’s long-standing history.'

The first vintages to receive the makeover are the Moët & Chandon Grand Vintage 2002 and Grand Vintage Rosé 2002, both due to go on sale in September.

News item from Imbibe.com, 21-07-2011