Michael Butt


News |  Mixers & More

Soft drinks producers need to be more creative with sugar reductions, says Michael Butt

There’s no shortage of creativity when it comes to list creation – it’s just a shame soft drinks producers can’t follow suitPrepare for a bifurcated c

News |  Spirits & Cocktails

Trend churn: Crafting cocktails in the age of social media

The advent of iPhones and Instagram has put bars under increasing pressure to reinvent themselves and their menus.

News

Opinion: Michael Butt on Brexit and the hospitality industry

Many things are up in the air with Brexit, but none of the landings look particularly comfortable for the world of hospitalityIn March 2019, we will b

News |  Spirits & Cocktails

The Modern Bartender: Michael Butt on the changing of times

The internet has come of age – and so has the modern professional bartenderTwenty years ago, the Modern Professional Bartender (MPB) barely existed.

News |  Spirits & Cocktails

Michael Butt: a bar team is more than the sum of its parts

An effective modern bar team needs to contain several specialists and share its knowledge to succeedJonathan Downey once said, ‘A great bar team is li

News |  Spirits & Cocktails

Difficult flavours: Michael Butt on understanding our attraction

With amaros and bitters ever more common on the backbar, we need a better understanding of our attraction to these ‘difficult’ flavoursMy father was a

News |  Spirits & Cocktails

Changing of the times: Michael Butt

An impending Significant Birthday sees our columnist reflecting on changes in taste and fashionSometime between the inevitably late submission of this

Podcasts

SipAdvisor: Listen to our first Imbibe podcast

SipAdvisor by Imbibe is our new monthly podcast and our first episode features all-star line-up: the Artesian’s Anna Sebastian; sommelier Jan Konetzki; beer writer Pete Brown; Club Soda’s Laura Willoughby, and ciderologist Gabe Cook.

SipAdvisor special: Natural wine podcast

Following the announcement earlier this year that ‘natural wine’ has been legally recognised in France as Vin méthode nature, our first  podcast special edition is entirely dedicated to the subject.

SipAdvisor: Episode 2

In the second episode of our podcast, we look at what re-opening might look like for the UK’s pubs bars and restaurants – including an interview with on-trade marketing legend Mark McCullough about the 100 Day Playbook, a muse on PPE for hospitality staff, all accompanied by a glass of English fizz for English Wine Week.

SipAdvisor: How to tackle no shows

SipAdvisor by Imbibe is our monthly podcast. In this third episode, we remember some of the venues that have had to close during the Covid-19 crisis before taking a closer look at the problem of no shows

News |  Spirits & Cocktails

Michael Butt: a bar team is more than the sum of its parts

An effective modern bar team needs to contain several specialists and share its knowledge to succeedJonathan Downey once said, ‘A great bar team is li

News |  Spirits & Cocktails

Difficult flavours: Michael Butt on understanding our attraction

With amaros and bitters ever more common on the backbar, we need a better understanding of our attraction to these ‘difficult’ flavoursMy father was a

News |  Spirits & Cocktails

Changing of the times: Michael Butt

An impending Significant Birthday sees our columnist reflecting on changes in taste and fashionSometime between the inevitably late submission of this

News |  Mixers & More

Sugar and mixers: Michael Butt on the Sugar Tax

The move away from sugar is having a positive effect on the world of mixersSugar is not bad. But too much sugar is.

News

Opinion: Michael Butt on brand ambassadoring

Think brand ambassadoring is your way out of the grind? Think againLike a prickle in a sock or the pea under the proverbial mattress, there has been a

News

Michael Butt: Our industry's awards

This is a mature industry, with maturing attitudes – and some awards look out of place as a result...'The only prize you need is the satisfaction of d

News |  Spirits & Cocktails

Michael Butt: Playing the name game

You owe it to your creations, your cocktail legacy and your menu readers not to play the stupid name game, says Michael ButtIt genuinely pains me to s

News |  Mixers & More

Sugar and mixers: Michael Butt on the Sugar Tax

The move away from sugar is having a positive effect on the world of mixersSugar is not bad. But too much sugar is.

News

Opinion: Michael Butt on brand ambassadoring

Think brand ambassadoring is your way out of the grind? Think againLike a prickle in a sock or the pea under the proverbial mattress, there has been a

News

Michael Butt: Our industry's awards

This is a mature industry, with maturing attitudes – and some awards look out of place as a result...'The only prize you need is the satisfaction of d

News |  Spirits & Cocktails

Michael Butt: Playing the name game

You owe it to your creations, your cocktail legacy and your menu readers not to play the stupid name game, says Michael ButtIt genuinely pains me to s