William Grant & Sons

On Premise Specialist, Dallas

Americas


Role Purpose

To advocate for selected core brands in the On-Premise in dedicated market. Will be a market expert, influencing key thought leaders of assigned core brands. Attract, Retain and Develop business across specific accounts.

Responsibilities

  • Build on-premise relationships with key influencers, utilizing education platforms and awareness of trends, both industry and non-industry; visit key accounts frequently

  • Execute WGS commercial excellence priorities and brand team marketing programs at priority accounts, with exclusive focus on assigned core brands

  • Develop relationships with top 10% at distributor partner (Influential sales people, Craft team, Mixology team), partnering with On-Premise District Manager

  • Support and leverage Brand Ambassadors as necessary relative to executing local events, recruiting and implementing in alignment with Commercial Excellence strategy

  • Work alongside On Premise DM and Regional marketing to develop specific programs for the influential On Premise accounts

  • Track activity and performance of key account relationships on Open bar

  • Execute agreed plan and seed/nurture new brands as directed in market in relevant accounts

  • Execute assigned budgets against agreed CE expectations and agreed commercial KPI's

Skills and Qualifications:

  • A strong background in the spirits and wine industry is required. A minimum of 5 years supplier-side experience is highly valued

  • Excessive travel necessary, including air travel; must have a valid driver's license

  • Exceptional selling, rapport-building skills

  • Excellent verbal, written, and listening communication skills

  • Strong personal drive and individual initiative in daily routine

  • Solid problem solving skills and good analysis skills

  • Effective distributor management capabilities and the ability to gain commitment of the distributor/broker sales and management teams to WGS initiatives

  • Proficiency in Microsoft suite

  • Bachelor's Degree is strongly preferred

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