58 Gin launches gin-based hard seltzers

Jacopo Mazzeo

Jacopo Mazzeo

30 June 2020

London-based distillery 58 Gin has launched a range of hard seltzers made with its 58 London Dry Gin

The range consists of two expressions, Raspberry and Pink Grapefruit, both clocking in at 4% abv and containing less than 67 calories each.

To make the hard seltzers, the brand uses its 58 London Dry Gin, 'natural fruit flavours' and sparkling water.

'Hard seltzers are a fast-growing category and it’s a space that will become very competitive, very quickly,' said Carmen O’Neal, managing director at 58 Gin. 'We wanted to do something different from the start, which will appeal to consumers, and using gin as a base for our hard seltzer does exactly this.'

RRP £2.20/250ml can, 58 Gin, orders@58gin.com

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