UK beer sales have 'rebounded strongly' in quarter three, with a 3.9% improvement on the same period last year, according to the latest figures from the British Beer & Pub Association’s quarterly Beer Barometer.
The trade body said events such as the Rugby World Cup had boosted sales with off-trade sales during the period from July to September, increasing by 9%. However the on-trade showed a 1.2% decline, a figure the BBPA said showed that sales are now stabilising after years of sharp decline. Total beer sales are roughly stable, with a slight 0.4% decline during the past 12 months. The BBPA used the publishing of the results to renew calls for further duty cuts.
Brigid Simmonds, BBPA chief executive said: 'There is a real opportunity to build on these strong figures and secure future growth, with continued action to reduce beer duty.
'Despite positive action from the Government, with three one-penny duty cuts in recent years, duty still places far too great a burden on British brewers and beer drinkers when compared to our main competitors in the European Union. With further tax cuts we can create jobs and protect pubs, where beer is the cornerstone of sales.'