‘First-ever’ Cuban dry spiced rum lands in the UK

Jacopo Mazzeo

Jacopo Mazzeo

06 September 2019

Norwegian brand The Island Rum Company has brought what it claims is the first-ever Cuban dry spiced rum to the UK market, tapping into the trend for lower-sugar and lower-calorie drinks.

The new spirit, Black Tears, is named after a renowned Cuban song, ‘Lagrimas Negras’. ‘Cubans express themselves in everything they do,’ commented Adele Robberstad, chief executive officer of the Island Rum Company. ‘When they create a spirit it’s an expression of their emotions.’

The rum is made in Cuba with molasses sourced from the northern province of Ciego de Avila and spiced with classic Cuban produces such as coffee, cacao and ají dulce, a local variety of chili pepper.

The low sugar content and unusual blend of spices lend the rum its dry character and bittersweet taste, which, according to the brand, sets Black Tears apart from most other spiced rums currently on the market.

The Island Rum Company recommends serving Black Tears with in a highball with tonic in a one-to-three ratio, garnished with a slice of orange and chilli pepper.

40% abv, RRP £34.99, The Whisky Exchange

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