New for 2020, Imbibe has launched the No & Low Taste Awards in recognition of the drinks industry’s championing of the no- and low-alcohol movement.
From no-abv gins to low-alcohol sparkling wines, these new and exciting products have opened up our industry to those who want to drink less, but not compromise on flavour, so we want to hear from the people creating these game-changing liquids.
Beer (lager, dark beer, ale, sour, wheat)
Wine (dealcoholized still and sparkling)
Wine alternatives (still, sparkling)
Spirits (light, dark)
Premixed drinks (hard seltzers, RTDs, others)
Do you have a low-abv beer that's filling kegs in pubs across the UK? Or a 5% abv wine that's perfect for food pairing? Then this is your opportunity to have your product tasted and judged by industry experts who are helping this category grow across bars, restaurants, pubs, hotels and within the consumer market.
Once the judging has taken place, the products that have topped their category will be put into the hands of some of the best bar teams around the country who will come up with unique perfect serves, be it a cocktail or a pairing. We'll then see the grand final take place on Centre Stage at Imbibe Live 2020, with bar teams battling it out to find the perfect No & Low Taste serve.
Entries close on 20 March 2020, so if you want to submit your product then simply follow this link. Good luck!