Jascots freezes on-trade prices amidst Brexit uncertainty

19 September 2016

Getting into the festive spirit, London wine merchant, Jascots has frozen the prices of its wines for on-trade clients.

Following the June vote, the GBP has fallen in value against major global currencies, with a 9% increase in the price of the Euro against the GBP and 14% increase in the price of the USD.

With prices increasing for imported food and beverages, Jascots has been working closely with suppliers with the aim of delaying and minimising the impact of the exchange rate to its clients.

With such an important time in the drinks trade calendar fast approaching, Christmas, wine merchants are deciding whether to pass the cost to the clients or cut their gross profit. Assessing costs such as reprinting new drinks lists and input costs for events that must have agreed prices months in advance, are both something wine merchants are needing to consider.

'With the important Christmas period approaching, we've made the decision to freeze our prices until the end of the calendar year,' said managing partner, Miles MacInnes. 'We hope that by doing this, we'll enable our clients to take full advantage of the business opportunities over the coming months.'

'Only when we have both the latest harvest information and foreign exchange rate, will we issue any price revisions,' concluded MacInnes. 'Jascots is dedicated to building a healthy and dynamic partnership with its customers. In these unsettling times, our team is more committed than ever to offering the very best service, products and pricing to the On-Trade.'

Related articles


Will high prices and Brexit uncertainty dampen Burgundy's standout 2017 vintage?

Bourgogne Week kicks off today with events and tastings throughout the UK, but Burgundy producers are set to face a challenging 2019 as a result of in

Beer & Cider

Left Coast raises prices following Brexit fallout

Craft beer importer and distributor Left Coast says it has been forced to increase its prices following the significant fall in the value of the pound

Spirits & Cocktails

Punch Taverns freezes spirit prices

Pubco Punch Taverns has pledged to freeze spirit prices for its more than 3,250 licensees until June/July 2017.The news comes after the pub operator f


Hamish Anderson: Brexit and the trade

The impact of Brexit will make life harder for the on-trade – but not impossibleBrexit continues to dominate both news and dinner tables, as we get cl