We likey! John Smith's teams up with Paddy McGuinness

23 June 2017

It's a joining of two great Northerners as Yorkshire brewery John Smith's and comedian Paddy McGuinness have created a nationwide campaign, looking to champion and celebrate pubs that are 'extraordinary'.

Launching today, the campaign asks people to nominate their beloved local which is ‘only ordinary by name.’ Do some infamous regulars prop up the bar? Is there a resident ghost? Does the pub have an enticing history? The campaign calls on the public to get nominating.

On the launch of the competition, McGuinness said he’s always been fascinated by pubs. 'My mum worked in one of the oldest pubs in the UK,' he revealed. 'It’s called the Man & Scythe in Bolton. She was in the local paper for spotting a ghost in there.'

The overall winning pub will receive a £5,000 cash prize and a visit from none other than Paddy McGuinness... sadly not a trip to the Isle of Fernando's.

Shortlisted pubs will also receive an exclusive plaque as recognition of their ‘Only Ordinary by Name’ status to display on the bar.

'We are so lucky to have thousands of wonderful pubs in the UK, full of history, legends and quirks,' said Ifeoma Dozie, beer brand director at Heineken (owner of John Smith's).

'This campaign not only brings these wonderful stories to life, but it also puts pubs and John Smith’s firmly together in people’s minds. With significant investment and huge reach for this campaign, we’re confident that publicans who stock John Smith’s will see a positive impact throughout the summer.'

'A good pub for me is all about a friendly atmosphere. It’s all about that camaraderie with your mates, a place to relax, socialise and have fun,' concluded McGuiness on what he thinks makes a great pub. So go on, get voting.

Related content

News |  Spirits & Cocktails

Paddy Irish Whiskey joins Hi-Spirits portfolio

US spirits company Sazerac picked up Paddy Irish Whiskey in May, and is now handing over responsibility for distribution in the UK to Hi-Spirits.The f


Copestick Murray teams up with Ooberstock to target on-trade

Look out for a new vinous on-trade force to be reckoned with, as Copestick Murray combines its wine brand expertise with Ooberstock.com’s drinks distr

News |  Spirits & Cocktails

Bombay Sapphire teams up with bars to celebrate botanicals

Bombay Sapphire has partnered with 10 bars across Europe to create bespoke serves highlighting the botanicals used in the gin.

News |  Wine

Come Wine With Me: Food pairing with John E Fells

Imbibe’s food and wine matching challenge returns, with John E Fells the latest merchant to put its bottles centre stage.