ETM Group launches the Long Arm Brewing Co

Laura Foster

Laura Foster

13 November 2015

The ETM Group has launched its very own craft beer brand. Called the Long Arm Brewing Co, it currently boasts four different beers that are available in bottle, keg and cask.

The easy-drinking range includes the Lucky Penny pale ale (4% abv), which is made with Admiral and First Gold hops, malted barley and a little wheat; Birdie Flipper red ale (4.5% abv) with Pacific hops, wheat and roasted barley; IPA OK (5.5% abv) with its tropical-fruited US hops; and the Shadow Wolf smoked stout (5% abv) which upon tasting reveals flavours of Frazzles crisps and coal smokiness along with some coffee granule and cocoa nib notes.

The Long Arm Brewing Co range is already available to try at the ETM Group’s venues, and is made in a brewery built adjoining the Ealing Park Tavern. Head brewer Vlad Schmidt is already working on beers five and six, and he welcomes ETM employees to help out at the brewery and learn about the brewing process.

The pub and restaurant chain has 11 venues across London including The Jugged Hare and One Canada Square.

£POA, Spirit Cartel, 020 7609 4711

Related content


ETM to open new pub and brewery

The ETM Group is set to open a new pub said to the first of its kind, which will be free from packaging and include both an on-site micro-brewery and

News |  Beer & Cider

North Brewing Co Transmission IPA crowned IPA of Imbibe Live

[caption id="attachment_36247" align="alignright" width="400"] North Brewing Co picking up their Bank of Imbibe cheque[/caption]In a fierce battle of


Montcalm aids ETM's booming December growth

Independent pub, bar and restaurant operator ETM has reported 23% sales growth for December, citing its partnership with luxury hotel group Montcalm a

News |  Beer & Cider

Budweiser Brewing Group brings drinks dispense in-house

Budweiser Brewing Group UK&I is planning to bring its drinks dispense service in-house and end its partnership with supplier Mitie.