Pernod makes Christmas plans with Slug and Lettuce

Imbibe Editorial

06 October 2015

Decking the halls is enough for some, but when it comes to breaking out a little festive spirit in your local Slug and Lettuce, you can expect a bit more this Christmas, thanks to a collaboration with Pernod Ricard.

Starting in mid-November, the two companies are bringing back the branded Christmas cocktail baubles of last year, each bearing an Absolut, Malibu or Havana Club logo, and containing a choice of festive cocktails.

The Coco Noel, for example, pairs Malibu with Absolut Kurant, cranberry juice and lime. The Merry Cherry Vanilla Cola is just what it says on the tin: Coca Cola with both Absolut Cherry and Vanilla, garnished with a cherry. The third, Winter Apple, marries Havana Añejo Especial with Absolut Vanilla, lengthened with apple juice.

'Christmas is a key time for us and it’s a time to ensure our serves are as fun and innovative as can be,' said commercial director Suzanne Baker. 'They are a great way for our customers and bar staff to celebrate the festive period whilst still creating fantastic cocktails at a reasonable price.'

The Slug is boldly offering a 2-for-1 cocktail deal all day every day, and if that's not enough, there's a sharing Festive Fizz Bowl. The baubles will be in the bars from 16 November until New Year's Eve.

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