Organic real ale producer Stroud Brewery is celebrating its 10th birthday with the launch of its first organic canned products – Alederflower and IPA.
According to the brewery, Alederflower is a subtle elderflower-infused pale ale with organic Cascade and Nelson Sauvin hops, coming in at 4.9% abv. The second, the IPA, is described by Stroud as juicy and hop forward, with organic New Zealand Motueka and Cascade hops – at a stronger 5.6% abv.
Both the Alederflower and IPA are also available in keg and cask formats.
'At Stroud Brewery we have been producing organic bottled beers for nearly 10 years,' said Greg Pilley, Stroud Brewery owner and managing director. 'The environmental impacts and in house quality control of cans sits very easily with our organic ethos and we're really pleased with the new beers that go in them.'
In an effort to sustain growth, Stroud Brewery also recently redesigned and upgraded all of its packaging, aimed at being more informative and having greater shelf stand out.
'We want to be recognised as a leading organic brewery,' continued Pilley. 'Despite the highly competitive market of craft beers, steady, sustainable growth is our aim. Ensuring consistent quality, and championing the independent retailers, maintaining a premium for our products is how we have achieved this so far.'
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