Bacardi news

Spirits & Cocktails

Bacardi expands premium portfolio with new Gran Reserva Diez

Bacardi has unveiled a new premium gold rum designed for sipping.

Spirits & Cocktails

Bacardi's new music video stars bartenders. What does it mean for the trade?

Bacardi is putting bartenders at the forefront of its new music video campaign, raising questions about what it means to be a bartender in the public eye.

Spirits & Cocktails

Bacardi debuts new coconut-flavoured rum

Bacardi has added a new coconut expression to its portfolio of flavoured rums.

Wine

Martini launches new Asti Ice in time for summer

After the UK launch of its Rosé Extra Dry sparkler, the leading Italian brand has announced the new Asti Ice.

Spirits & Cocktails

Jacob Briars: 'Are we as an industry set up to offer what consumers want?'

Last week you may have noticed a whole host of Bacardi people out in your venue en masse, as they celebrated the brand’s Founder’s Day with their Back

Spirits & Cocktails

Bacardi reveals UK finalists for Legacy cocktail competition

After nail-biting regional rounds across the UK, Bacardi has revealed the finalists for its national 2019 Legacy competition.Four top competitors made

Spirits & Cocktails

Bacardí chases growth in flavoured spirits with new ginger rum

Taking inspiration from the burgeoning flavoured-gin category, Bacardí has launched a ginger-tinged version of its rum.Described as having a ‘sweet an

Spirits & Cocktails

City for the 2019 global final of Bacardi Legacy announced

Bacardi has revealed Amsterdam as the destination for its 2019 global cocktail competition.

Spirits & Cocktails

Jacob Briars: 'Are we as an industry set up to offer what consumers want?'

Last week you may have noticed a whole host of Bacardi people out in your venue en masse, as they celebrated the brand’s Founder’s Day with their Back

Spirits & Cocktails

Bacardi reveals UK finalists for Legacy cocktail competition

After nail-biting regional rounds across the UK, Bacardi has revealed the finalists for its national 2019 Legacy competition.Four top competitors made

Spirits & Cocktails

Bacardí chases growth in flavoured spirits with new ginger rum

Taking inspiration from the burgeoning flavoured-gin category, Bacardí has launched a ginger-tinged version of its rum.Described as having a ‘sweet an

Spirits & Cocktails

City for the 2019 global final of Bacardi Legacy announced

Bacardi has revealed Amsterdam as the destination for its 2019 global cocktail competition.

News

Why entering Bacardi Legacy is still important a decade on

The industry is awash with cocktail competitions, many of them global and all of them with escalating prizes to attract entries.

Spirits & Cocktails

Bacardi completes $5.1bn deal for Patrón Tequila

Bacardi has announced it is the sole owner of Patrón Spirits, following the completion of a $5.1bn (£3.6bn) deal, which makes it the largest super-pre

News

Why entering Bacardi Legacy is still important a decade on

The industry is awash with cocktail competitions, many of them global and all of them with escalating prizes to attract entries.

Spirits & Cocktails

Bacardi completes $5.1bn deal for Patrón Tequila

Bacardi has announced it is the sole owner of Patrón Spirits, following the completion of a $5.1bn (£3.6bn) deal, which makes it the largest super-pre