Diageo World Class news

News |  Spirits & Cocktails

Diageo World Class returns for 2020 with a bang

The global bartending competition announces first three competitors in GB Top 15, as well as new ambassadors, partnerships and competitor challenges.

News |  Spirits & Cocktails

Diageo Reserve World Class GB launches ‘Drinks at Home'

New online series announced alongside news that the 2020 World Class Global Finals in Sydney have been postponed until 2021.

Promotion

Top tips for entering Diageo Reserve World Class Competition 2020

Diageo Reserve’s much anticipated bartender competition, World Class, is now open for entries in the UK.

News |  Spirits & Cocktails

Stars in their eyes: How to be a responsible 'startender'

The rise of the celebrity bartender shows no signs of slowing down. But how do you make sure to stay true to your trade? Kate Malczewski investigates the responsible startender

News |  Spirits & Cocktails

Diageo Reserve World Class competition opens for its 12th year

The company says this year’s competition will be ‘more future forward than ever’.

News |  Spirits & Cocktails

A bartender's guide to smashing global cocktail competitions

From the perfect serve, to presentation and enjoying the moment.

News |  Spirits & Cocktails

The top trends from Diageo World Class 2019

From fermentation and clarification, to carbonation and going savoury, here are the trends from this year's competition.

News |  Spirits & Cocktails

Singapore's Bannie Kang crowned World Class 2019 champion

Bannie Kang of Singapore won the coveted title of World Class 2019 champion last night in Glasgow.

Podcasts

SipAdvisor: Listen to our first Imbibe podcast

SipAdvisor by Imbibe is our new monthly podcast and our first episode features all-star line-up: the Artesian’s Anna Sebastian; sommelier Jan Konetzki; beer writer Pete Brown; Club Soda’s Laura Willoughby, and ciderologist Gabe Cook.

SipAdvisor special: Natural wine podcast

Following the announcement earlier this year that ‘natural wine’ has been legally recognised in France as Vin méthode nature, our first  podcast special edition is entirely dedicated to the subject.

SipAdvisor: Episode 2

In the second episode of our podcast, we look at what re-opening might look like for the UK’s pubs bars and restaurants – including an interview with on-trade marketing legend Mark McCullough about the 100 Day Playbook, a muse on PPE for hospitality staff, all accompanied by a glass of English fizz for English Wine Week.

SipAdvisor: How to tackle no shows

SipAdvisor by Imbibe is our monthly podcast. In this third episode, we remember some of the venues that have had to close during the Covid-19 crisis before taking a closer look at the problem of no shows

News |  Spirits & Cocktails

Diageo Reserve World Class competition opens for its 12th year

The company says this year’s competition will be ‘more future forward than ever’.

News |  Spirits & Cocktails

A bartender's guide to smashing global cocktail competitions

From the perfect serve, to presentation and enjoying the moment.

News |  Spirits & Cocktails

The top trends from Diageo World Class 2019

From fermentation and clarification, to carbonation and going savoury, here are the trends from this year's competition.

News |  Spirits & Cocktails

Singapore's Bannie Kang crowned World Class 2019 champion

Bannie Kang of Singapore won the coveted title of World Class 2019 champion last night in Glasgow.

News |  People & Places

Exclusive: Imbibe talks to Diageo Reserve World Class GB champion, Cameron Attfield

Twenty of the UK’s best bartenders competed in Diageo’s World Class GB Bartender of the Year comp, but it was Cameron Attfield from Disrepute who took the title.

News |  Spirits & Cocktails

Diageo opens entries for World Class 2019

You’ve been waiting with baited breath, and the moment has finally arrived – the 11th-annual Diageo Reserve World Class Bartender of the Year competit

News |  Spirits & Cocktails

Diageo reveals Glasgow as location for 2019 World Class global finals

Diageo has announced that Glasgow will serve as the location for the global finals of the next Diageo Reserve World Class Bartender of the Year compet

News |  Spirits & Cocktails

Australia's Orlando Marzo takes World Class 2018 trophy

Orlando Marzo was crowned the tenth ever winner in Diageo’s World Class 2018 competition in Berlin last night.The bartender, who is from Italy and cur

News |  People & Places

Exclusive: Imbibe talks to Diageo Reserve World Class GB champion, Cameron Attfield

Twenty of the UK’s best bartenders competed in Diageo’s World Class GB Bartender of the Year comp, but it was Cameron Attfield from Disrepute who took the title.

News |  Spirits & Cocktails

Diageo opens entries for World Class 2019

You’ve been waiting with baited breath, and the moment has finally arrived – the 11th-annual Diageo Reserve World Class Bartender of the Year competit

News |  Spirits & Cocktails

Diageo reveals Glasgow as location for 2019 World Class global finals

Diageo has announced that Glasgow will serve as the location for the global finals of the next Diageo Reserve World Class Bartender of the Year compet

News |  Spirits & Cocktails

Australia's Orlando Marzo takes World Class 2018 trophy

Orlando Marzo was crowned the tenth ever winner in Diageo’s World Class 2018 competition in Berlin last night.The bartender, who is from Italy and cur