diageo news

Spirits & Cocktails

Diageo to distribute Santiago de Cuba rum

Drinks giant Diageo has entered into partnership with Corporación Cuba Ron for the distribution of Santiago de Cuba rum.

Spirits & Cocktails

Diageo gains majority stake in Seedlip

Diageo has announced its acquisition of a 'significant' majority shareholding in non-alcoholic spirits brand Seedlip.

Beer & Cider

Guinness partners with Partizan to launch aperitif-style beers

Guinness’ Open Gate Brewery has unveiled its latest collaboration with a British craft brewery Partizan: three ‘aperitif’ beers.

Spirits & Cocktails

Diageo launches super-premium Italian gin brand inspired by winemaking

Spirits behemoth Diageo has announced the launch of a super-premium gin brand, Villa Ascenti, inspired by the Italian winemaking tradition.

Spirits & Cocktails

Cîroc Vodka debuts Summer Watermelon variant for spritz season

Just in time for your summer menu development, Diageo Reserve has rolled out a new watermelon edition of Cîroc designed specifically with spritz-style

Spirits & Cocktails

Diageo opens entries for World Class 2019

You’ve been waiting with baited breath, and the moment has finally arrived – the 11th-annual Diageo Reserve World Class Bartender of the Year competit

Spirits & Cocktails

Diageo’s Ketel One Vodka unveils new Ketel One Botanical range

Diageo Reserve’s vodka Ketel One has launched Botanical, a collection of fruit-infused spirits distilled with botanicals, in an effort to satisfy heal

Spirits & Cocktails

Diageo preps bartenders for World Class competition with educational tour

In preparation for the launch of the World Class competition in March, Diageo is kicking off an educational tour for UK bartenders called World Class

Spirits & Cocktails

Cîroc Vodka debuts Summer Watermelon variant for spritz season

Just in time for your summer menu development, Diageo Reserve has rolled out a new watermelon edition of Cîroc designed specifically with spritz-style

Spirits & Cocktails

Diageo opens entries for World Class 2019

You’ve been waiting with baited breath, and the moment has finally arrived – the 11th-annual Diageo Reserve World Class Bartender of the Year competit

Spirits & Cocktails

Diageo’s Ketel One Vodka unveils new Ketel One Botanical range

Diageo Reserve’s vodka Ketel One has launched Botanical, a collection of fruit-infused spirits distilled with botanicals, in an effort to satisfy heal

Spirits & Cocktails

Diageo preps bartenders for World Class competition with educational tour

In preparation for the launch of the World Class competition in March, Diageo is kicking off an educational tour for UK bartenders called World Class

Spirits & Cocktails

Diageo reveals Glasgow as location for 2019 World Class global finals

Diageo has announced that Glasgow will serve as the location for the global finals of the next Diageo Reserve World Class Bartender of the Year compet

Spirits & Cocktails

Diageo relaunches Belsazar vermouth brand with an eye to building on-trade presence

Diageo has launched German vermouth brand Belsazar into its Reserve portfolio with an eye to upping the vermouth range’s presence in the on-trade.The

Spirits & Cocktails

Diageo reveals Glasgow as location for 2019 World Class global finals

Diageo has announced that Glasgow will serve as the location for the global finals of the next Diageo Reserve World Class Bartender of the Year compet

Spirits & Cocktails

Diageo relaunches Belsazar vermouth brand with an eye to building on-trade presence

Diageo has launched German vermouth brand Belsazar into its Reserve portfolio with an eye to upping the vermouth range’s presence in the on-trade.The