pernod ricard news

Wine

The drinks industry pulls together to help

With Pernod Ricard’s announcement last week that the company will be donating £250,000 to hospitality charity The Drinks Trust, we take a look at the suppliers and operators trying to help the industry during the coronavirus crisis

Spirits & Cocktails

Pernod Ricard UK + WSET partner to offer free training

2,000 bartenders and hospitality professionals will have access to the WSET Level 1 Spirits course, free of charge.

Promotion

Better together: Pernod Ricard UK's Know Your Neighbour network

Pernod Ricard UK's Know Your Neighbour network champions conviviality and the spirit of togetherness. Imbibe headed up to Manchester to see first-hand how the on-trade can get involved.

Promotion

Pernod Ricard invests £5m to support the on-trade and communities this Christmas

Pernod Ricard UK is spending £5m this Christmas in a number of initiatives to support the on-trade and its bartenders, with a good old splash of community festive goodwill on top.

Promotion

Pernod Ricard launches global campaign to foster conviviality

Pernod Ricard has launched its first major global corporate campaign to encourage conviviality in a world that places less value on in-person interact

Spirits & Cocktails

Pernod Ricard pushes food and cocktail matching

Food and wine pairing has long been a go-to method of upselling.

Spirits & Cocktails

Pernod and Matthew Clark launch We Love Gin initiative for businesses

As we’re all aware, gin is still big business, and now Matthew Clark has partnered with Pernod Ricard to form a new initiative, imaginatively called ‘

Promotion

Pernod Ricard launches global campaign to foster conviviality

Pernod Ricard has launched its first major global corporate campaign to encourage conviviality in a world that places less value on in-person interact

Spirits & Cocktails

Pernod Ricard pushes food and cocktail matching

Food and wine pairing has long been a go-to method of upselling.

Spirits & Cocktails

Pernod and Matthew Clark launch We Love Gin initiative for businesses

As we’re all aware, gin is still big business, and now Matthew Clark has partnered with Pernod Ricard to form a new initiative, imaginatively called ‘