The Drinks Trust news

News |  Spirits & Cocktails

Hospitality Gin continues to raise money for the industry

Profits from sales go to The Drinks Trust and Hospitality Action to help support workers during the Covid-19 pandemic.

News |  Spirits & Cocktails

Cocktails in the City raises £15,000 for The Drinks Trust

With more than 1,500 guests, 5,000 cocktails and 30 bars, the event ran in keeping with government guidelines and was a huge success.

News |  People & Places

Exclusive: The Drinks Trust launches Trust Water to raise funds

100% of the profits from the new water brand will go to the hospitality charity.

News |  Spirits & Cocktails

Final bar list for Cocktails in the City announced

Got your ticket for this year’s Cocktails in the City: Community Spirit Edition trade session yet? Imbibe is the official trade media partner for the event’s first ever trade session, which is taking place this Friday 11 September in London’s Bedford Square Gardens.

News |  People & Places

Why you should attend Cocktails in the City: Community Spirit Edition

The two-day event kicks off on Friday 11 September with its first ever trade session, with Imbibe as trade media partner and all proceeds going to The Drinks Trust.

News |  People & Places

Buy a face mask and support The Drinks Trust

All the proceeds will go to supporting those in our industry who have been most affected by the fallout from Covid-19.

News |  People & Places

Drinks Trust launches new fund for freelance event and festival staff

Freelance event and festival bar staff were omitted from the government’s furlough scheme and have been hit hard by the Covid-19 pandemic.

News |  Spirits & Cocktails

#CointreauGratitude launched to raise funds for The Drinks Trust

The new initiative asks Instagram users to get involved in the Instagram campaign, as well as Cointreau donating an initial £30,000 to the drinks industry charity.

Podcasts

SipAdvisor: Listen to our first Imbibe podcast

SipAdvisor by Imbibe is our new monthly podcast and our first episode features all-star line-up: the Artesian’s Anna Sebastian; sommelier Jan Konetzki; beer writer Pete Brown; Club Soda’s Laura Willoughby, and ciderologist Gabe Cook.

SipAdvisor special: Natural wine podcast

Following the announcement earlier this year that ‘natural wine’ has been legally recognised in France as Vin méthode nature, our first  podcast special edition is entirely dedicated to the subject.

SipAdvisor: Episode 2

In the second episode of our podcast, we look at what re-opening might look like for the UK’s pubs bars and restaurants – including an interview with on-trade marketing legend Mark McCullough about the 100 Day Playbook, a muse on PPE for hospitality staff, all accompanied by a glass of English fizz for English Wine Week.

SipAdvisor: How to tackle no shows

SipAdvisor by Imbibe is our monthly podcast. In this third episode, we remember some of the venues that have had to close during the Covid-19 crisis before taking a closer look at the problem of no shows

News |  People & Places

Why you should attend Cocktails in the City: Community Spirit Edition

The two-day event kicks off on Friday 11 September with its first ever trade session, with Imbibe as trade media partner and all proceeds going to The Drinks Trust.

News |  People & Places

Buy a face mask and support The Drinks Trust

All the proceeds will go to supporting those in our industry who have been most affected by the fallout from Covid-19.

News |  People & Places

Drinks Trust launches new fund for freelance event and festival staff

Freelance event and festival bar staff were omitted from the government’s furlough scheme and have been hit hard by the Covid-19 pandemic.

News |  Spirits & Cocktails

#CointreauGratitude launched to raise funds for The Drinks Trust

The new initiative asks Instagram users to get involved in the Instagram campaign, as well as Cointreau donating an initial £30,000 to the drinks industry charity.

News |  Beer & Cider

Fourpure is giving 10,000 free pints to key workers

The brewery is giving away its Monsoon brew, which has thus far only been available as a speciality super-fresh pale ale in pubs and bars in London.

News |  Spirits & Cocktails

Jose Cuervo launches charitable cocktail for World Paloma Day

Profits from Keeping Faith With Paloma, a collaboration between the tequila brand, Lucky Liquor Co. and Mothership Scotland, will be donated to The Drinks Trust .

News |  Spirits & Cocktails

Campari UK ramps up its support for hospitality workers

The drinks company has joined forces with The Drinks Trust and TipJar to launch a fundraising campaign which it has kickstarted with a £100k donation.

News |  Wine

Announcement: Imbibe Live 2020 postponed

It is with heavy hearts that we have made the decision to postpone Imbibe Live until 5-6 July 2021.

News |  Beer & Cider

Fourpure is giving 10,000 free pints to key workers

The brewery is giving away its Monsoon brew, which has thus far only been available as a speciality super-fresh pale ale in pubs and bars in London.

News |  Spirits & Cocktails

Jose Cuervo launches charitable cocktail for World Paloma Day

Profits from Keeping Faith With Paloma, a collaboration between the tequila brand, Lucky Liquor Co. and Mothership Scotland, will be donated to The Drinks Trust .

News |  Spirits & Cocktails

Campari UK ramps up its support for hospitality workers

The drinks company has joined forces with The Drinks Trust and TipJar to launch a fundraising campaign which it has kickstarted with a £100k donation.

News |  Wine

Announcement: Imbibe Live 2020 postponed

It is with heavy hearts that we have made the decision to postpone Imbibe Live until 5-6 July 2021.