Tune in to the global Mindful Drinking Festival live online

Millie Milliken

Millie Milliken

21 July 2020

Club Soda's eighth Mindful Drinking Festival will be held from 30 July to 2 August and is free to attend

It will be streamed online this year, due to Covid-19 restrictions, and will be available on Club Soda's Facebook and YouTube channels.

With reports during the coronavirus pandemic detailing the uptake in moderate drinking and alcohol-free products, the Mindful Drinking Festival will give consumers, operators and hospitality workers alike an insight into the growing market of low and no alcohol drinks, including craft beers, wines, spirits, lower-sugar sodas, tonics and infusions, as well as how to incorporate mindful drinking into everyday life.

Topics such as sober socialising, dating, exploring creativity and the use of journaling will also be covered.

Key events include:

  • Nearly 80 themed global talks and panels on the Champs Motivation Stage by influencers and experts, including us at Imbibe UK, on changing drinking habits and living healthier lifestyles. 
  • Over 60 low- and no-alcohol drinks sessions with virtual ‘meet the maker’, so people can meet the pioneers behind the brands. 
  • Cocktail masterclasses, beer tastings and drinks talks with the world's top experts. 

Some of the speakers set to take part are Spencer Matthews, TV star and founder of low alcohol brand CleanSpirit; the author of Sober Curious, Ruby Warrington; Quit Like a Woman author Holly Whittaker, singer and songwriter Lucy Spraggan and many more from across the world.  

'The UK is leading the growing mindful drinking movement as consumers make lifestyle choices to change their drinking habits,' said Laura Willoughby MBE, founder of Club Soda, the global Mindful Drinking Movement and head judge of our own No and Low Taste Awards. 'We are the leading market for low and no drinks and the rise in the wellness trend has seen this category explode in the last few years which has in turn driven growth in new markets across the world.'

Sign up for free now: mindfuldrinkingfestival.com

Related content

News |  Wine

Long read: What the no- and low-abv category's rise during lockdown means for the on-trade

Retail sales of no- and low-alcohol drinks has risen exponentially during the coronavirus pandemic. What does this mean for the UK pubs, bars and restaurants?

News |  Beer & Cider

Join Imbibe at the Mindful Drinking Festival

Deputy editor Millie Milliken will be taking part in three panels on 30 and 31 July as part of Club Soda's online no and low event.

News |  Imbibe Live

Imbibe Live Online: Day 2

After the success of the first day yesterday, Imbibe Live Online is back for another series of virtual sessions to keep you informed.

News |  People & Places

Online activities for hospitality professionals

From mead tasting and wellness classes, to virtual distillery tours and an online beer festival, here are some online activities to keep you entertained in the coming weeks.